About
About this site
Last updated: November 2026 · Published by Cydney Mar
Who publishes The Product Idea Workbook?
The Product Idea Workbook is published by Cydney Mar, a product development strategist who helps founders turn product ideas into real, scalable businesses. It is one of a small number of websites she publishes, alongside her main website at cydneymar.com.
The site exists to help founders find and use her free workbook, the Product Development Roadmap and simple worksheets, and to understand her Concept-to-Reality Pathway before a strategy call.
About Cydney Mar
What she does
Cydney Mar offers the Concept-to-Reality Pathway, a path from defining the product and developing prototypes to finding suppliers, preparing for manufacturing and launching. She works with founders and people starting product-based businesses who have an idea but want expert guidance and to avoid costly guesswork. Her strongest focus is consumer products for retail, TV and direct-to-consumer brands.
Her background
Cydney has more than 45 years in fashion and product and over $300M in global retail, TV and direct-to-consumer sales. She sold her own collections on QVC for more than 15 years in 8 countries, with 800+ hours of live television, designed Cirque du Soleil's first Boutique Collection and led design for Edwin Jeans in North America. Based in Montreal, she is Nlaka'pamux and runs Cydney Mar Consulting, an Indigenous-owned product development firm, alongside her vitamin brand, Cydney Mar Wellness.
Read her full story on her about page and her speaker page, or contact her directly.
Common questions
Short answers here. Read all 43 questions on the FAQ page.
- What experience does Cydney Mar have?
- Cydney Mar has more than 45 years in fashion and product and over $300M in retail, TV and direct-to-consumer sales. She sold her own collections on QVC for more than 15 years in 8 countries, with more than 800 hours of live television, and designed the first Boutique Collection for Cirque du Soleil. More in the FAQ
- Where is Cydney Mar based?
- Cydney Mar is based in Montreal, Canada, and works with clients worldwide according to her company page. She runs Cydney Mar Consulting, an Indigenous-owned product development firm, alongside her vitamin brand. She is Nlaka’pamux, and supporting Indigenous founders is close to her heart. More in the FAQ
- Which kinds of products does Cydney Mar focus on?
- Cydney Mar most wants to guide founders of consumer products for retail, TV and direct-to-consumer brands. Over her career she has created fashion, jewelry, bath bombs, scented candles, homewares, paper products, car accessories and her own vitamin and supplement brand, Cydney Mar Wellness. More in the FAQ
- How do I contact Cydney Mar?
- Use the contact page on cydneymar.com, which every contact button on this site links to. From there you can book a call or reach her directly to discuss your idea or a project. Potential partner vendors, such as mills and factories, are also welcome to connect. More in the FAQ
- Are there free consultations for Indigenous entrepreneurs?
- Yes. Cydney Mar offers free product development and business consultations for members of the Canadian Council for Indigenous Business, including a complimentary 60-minute Concept-to-Reality Strategy Session and the From Idea to Income workbook. Details are on the CCIB page of cydneymar.com. More in the FAQ
Ready to talk about your idea?
Score your idea first, then bring your notes to Cydney Mar. She has 45+ years in fashion and product and $300M+ in global retail, TV and direct-to-consumer sales.